LevelUp moves to new office, adding employees and partners

Written By Unknown on Rabu, 07 Mei 2014 | 23.14

Update: A previous version of this story incorrectly stated LevelUp had 200,000 monthly active users in 2012. That number referred to the total number of users who had used the service by August 2012, who at the time were described as active users.

Mobile payments company LevelUp has increased its user base and headcount quickly in the past four months and has moved to a new office in Downtown Crossing.

"Since January, we've grown about 15 percent and in the process moved to new offices in Downtown Crossing," said Matt Kiernan, marketing director for LevelUp.

The company said it has 1.5 million users, and active users - users with five or more purchases in a month - have increased 35 percent since January, from 80,000 to 110,000.

"We're seeing an increase in launches in white label apps where we've been seeing a lot of user growth," Kiernan said. "We are growing in terms of partnerships, revenue in terms of campaign sales."

Orders per months and spend volume are up 50 percent since January as well.

LevelUp attributes the growth to new enterprise partners, particularly partners outside of Boston including Dunn Bros Coffee, which has 65 locations in Minneapolis. The coffee company's app uses LevelUp.

"We have a couple thousand people in Minneapolis and the surrounding area paying with the LevelUp app," he said. "We are seeing growth in the middle of the country."

LevelUp has also been hiring quickly, adding 11 positions since January, a 15 percent increase. The new office, Kiernan said, is slightly bigger, has a better layout and feel, and features murals from local artists.

"It's just a better environment for getting work done," he said. "It allows us to hire more people."


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