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Paul Rudd replaces Jeff Bridges as Hyundai's celebrity spokesman

Written By Unknown on Rabu, 10 September 2014 | 23.14

Paul Rudd is in the driver's seat at Hyundai as the carmaker's new pitchman, replacing Jeff Bridges who has been the voice of the carmaker's commercials since 2007.

Rudd's deal will last three years and already has begun with his vocals promoting the company's 2015 Sonata sedan in a new spot, entitled "Co-Pilot." Bridges was used up until this summer to hype the new redesigned vehicle.

Hyundai had to briefly muzzle Bridges in 2010 when the actor was nominated for an Oscar for his performance in "Crazy Heart." At the time, Hyundai replaced General Motors as the Oscars' official car sponsor, but found itself caught up in new rules by the Academy of Motion Picture Arts and Sciences' that prohibited nominees and presenters from appearing in ads that air during the show.

"We were looking for a voice that could be recognizable and relatable to a new generation of car buyers," said Steve Shannon, VP of marketing, Hyundai Motor America, as it announced Rudd's hire. "Rudd can be serious, humorous, informative and entertaining all at the same time."

Rudd becomes the latest high-profile actor to land a lucrative car deal, after Ford Motor Co's Lincoln tapped Matthew McMonaughey in a much showier role.

Hyundai has hired Rudd as he's in the midst of filming Marvel Studios' "Ant-Man," out next summer, and could see his profile raised significantly with what Marvel and Disney hope will launch a new franchise after scoring with "Guardians of the Galaxy." The Ant-Man characters fits into the Avengers universe, whose sequel also will be released in 2015.

Ironically, Bridges also has been featured in a Marvel movie, the first "Iron Man," which bowed in 2008, a year after he started working with Hyundai.

© 2014 Variety Media, LLC, a subsidiary of Penske Business Media; Distributed by Tribune Content Agency, LLC


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Viacom inks pact with Sony for Internet TV service

Viacom officially announced a deal with Sony to license live and on-demand programming for at least 22 cable networks, including Nickelodeon, MTV and Comedy Central, for Sony's forthcoming over-the-top TV service in the U.S.

The announcement comes a year after word of a tentative pact between the two first leaked out. Sony said its cloud-based TV service will offer subscribers Internet-based live TV and video on demand from Viacom -- as well as other unspecified programmers.

Dish Network also is assembling a low-priced OTT television service, delivered over the Internet to multiple devices. The satcaster has announced deals for the service with Disney and A+E Networks. Dish chairman Charlie Ergen has said the company has a "critical mass" of programming deals and expects to debut the Internet TV offering by the end of 2014.

Sony previously has said it would begin testing the OTT TV service delivered to PlayStation consoles and other Sony devices sometime in 2014.

For Viacom, the agreement with Sony marks the media conglom's first deal to provide its networks for an Internet-based live TV and VOD service. Specific terms of the pact were not disclosed.

"Viacom always strives to create transformational opportunities that combine consumer value and technological innovation," Viacom president and CEO Philippe Dauman said in a statement. "Given our young, tech-savvy audiences, our networks are essential for any new distribution platform, and we're excited to be among the many programmers that will help power Sony's new service and advance a new era for television."

For now, neither Sony nor Dish have revealed specific pricing, availability or the full content lineup for their respective services. In announcing the Viacom deal, Sony said it will provide more details about the service "in the near future."

"Our new cloud-based TV service will combine the live TV content people love most about cable with the dynamic experience they have come to expect from our network," said Andrew House, group executive for Sony's Network Entertainment Business. "Viacom's award-winning networks are a perfect match for our new service, ensuring that our customers will be able to access the shows they love on their favorite devices, when and how they choose."

According to Sony, there are currently more than 75 million Internet-enabled Sony devices in U.S. households.

At least 22 Viacom linear networks will be on Sony's OTT service at launch, including: BET, CMT, Comedy Central, MTV, MTV2, Nickelodeon, Nick Jr., Nicktoons, Spike, TV Land and VH1, BET Gospel, Centric, Logo, CMT Pure Country, MTV Hits, MTV James, mtvU, Palladia, TeenNick, Vh1 Classic and Vh1 Soul. All the networks will be available in HD.

Sony also has rights to Viacom's full VOD package -- the same bundle it distributes through current cable, satellite and telco TV partners.

In addition, Viacom's deal with Sony encompasses authenticated access to hundreds of hours of programming on the media company's TV Everywhere websites and apps. Currently, Viacom has released TV Everywhere apps for Nickelodeon, MTV, Comedy Central, BET, VH1, CMT and Logo.

Related stories

© 2014 Variety Media, LLC, a subsidiary of Penske Business Media; Distributed by Tribune Content Agency, LLC

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Judge sides with TVEyes in Fox News lawsuit

A federal judge has ruled that a media monitoring service's for-profit use of clips from Fox News programming is a fair use, delivering a blow to the news channel's effort to halt the service.

U.S. District Judge Alvin Hellerstein, in an opinion issued on Tuesday, said that  was using the clips in a "transformative" way because it was being used by its subscribers as a research tool and for comment and criticism. That is a factor that courts use in determining whether unauthorized use of copyrighted material is "fair."

"No reasonable juror could find that people are using TVEyes as a substitute for watching Fox News broadcasts on television," Hellerstein wrote.

TVEyes is a media monitoring service, with 2,200 subscribers including the White House, the Associated Press, MSNBC, Bloomberg and AARP. Hellerstein noted that users, paying $500 per month, were contractually limited to using the clips for internal purposes.

Even though TVEyes copies all of Fox News' content to make its monitoring service, Hellerstein wrote that didn't weigh for or against his finding that their use of the clips was fair use.

He also dismissed notions that Fox News was losing money because of TVEyes, saying that the $212,145 from syndication partners and $246,875 from licensing of clips, was a "small fraction of its overall revenue."

He withheld a decision on whether other TVEyes services, which allow subscribers to download email and share clips, are a fair use. He set a court date of Oct. 3 to discuss remaining claims.

© 2014 Variety Media, LLC, a subsidiary of Penske Business Media; Distributed by Tribune Content Agency, LLC


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Apple pushes digital wallet with Apple Pay

NEW YORK — Apple is betting that people want to pay with a tap of the phone rather than a swipe of the card.

The technology company on Tuesday introduced a new digital wallet service called Apple Pay that is integrated with its Passbook credential-storage app and its fingerprint ID security system.

The announcement came as Apple introduced several new products including a new, larger iPhone 6 and a watch. Apple Pay is designed to let iPhone 6 owners use their smartphones to pay for purchases at brick-and-mortar stores as well as online via apps. The company says it's easier and more secure than using a credit or debit card. And it puts Apple in direct competition with services like PayPal and Google Wallet.

So-called mobile proximity payments are expected to grow exponentially over the next few years. Citi Investment Research analyst Mark May said they could grow from $1 billion in 2013 to $58.4 billion by 2017. Still, consumers will have to weigh the convenience of not pulling out a card with the possible danger of storing important financial information on their phones, particularly as retailers like Target and Home Depot report data breaches, and hackers crack celebrities' iCloud accounts.

In stores, the system uses a technology called near-field communication, which allows mobile phones to communicate with other devices at close range. Many Android phones already have a near-field communication antenna, but iPhones have not until now. Users will pay by holding a phone close to a contactless reader with their finger on the touch ID fingerprint system. It's also set to work with the Apple Watch when that debuts in 2015.

"Apple Pay will forever change the way we pay for things," said Apple CEO Tim Cook.

Apple addressed security concerns Tuesday, saying Apple Pay is even safer than using a plastic card. Eddy Cue, Apple's senior vice president of Internet software and services, said credit card information will be stored on the phone via a secure chip and payments will use a one-time security code. The Find My iPhone service can erase the data if the phone gets lost or stolen — canceling a card will not be necessary. The service will be able to store Visa, MasterCard and American Express credit card information.

"A cashier doesn't see your name, credit card number or security code," when you pay with Apple Pay, Cue said. He also said Apple won't track people's financial data.

"Apple doesn't know what you bought, where you bought it or how much you paid," he said. "That transaction is between you, your merchant and your bank."

Contactless payment isn't new: Retailers like Starbucks and McDonald's already have their own contactless payment system in stores, and Apple Pay is similar to Google Inc.'s Google Wallet, which is available on Android smartphones and iPhones. But Apple Pay adds some security features and makes a digital wallet option more accessible for iPhone users. About 15 percent of smartphones are iPhones, according to research firm IDC.

The service will be available beginning in October. Retailers will need to invest in updating their cash registers and point-of-sale units. Apple said department stores like Macy's and Bloomingdales, drugstores including Walgreen's and Duane Reade, and other stores including McDonald's, Staples, Subway and Whole Foods are participating in Apple Pay.

But some of the largest retailers are not participating. Wal-Mart said it has no plans to participate. Amazon.com did not respond to a request for comment. And Target said it is currently participating only via its app.

"We know mobile is becoming the front door to Target, and we're focused on creating the best possible mobile experiences for our guests," Senior Vice President Jason Goldberger said in a statement. "We're thrilled to support Apple Pay to streamline how our guests pay in the Target app - this absolutely makes purchasing from Target's mobile app easier than ever."

Gartner analyst Avivah Litah said the payment system will only succeed if major retailers get behind it. Apple's security features are a plus for merchants, but it's not clear if that will be enough.

"It's 50-50 if merchants will get on board," she said. "The security aspects are attractive, but it's not clear if the security features alone are going to be enough of a selling point."

IDC analyst James Wester said the move is in some ways Apple playing catch up to Google Wallet, but that the system uses Apple's fingerprint technology is a plus.

"It's not that different than what other mobile wallets have done," he said. "The important part is that it's Apple. We've been waiting for them to get into this."

Citi analyst May said eBay Inc.'s PayPal is the closest competitor to Apple Pay, but PayPal shouldn't be overly concerned since near-field communication and digital wallet payments are less than 1 percent of its business. In addition, consumer adoption of Apple Pay remains uncertain.

"That said, Apple has raised the bar for the digital wallet category, not only for offline point-of-sale but potentially also for m-commerce, which is more directly competitive with PayPal today," he said.

For its part, PayPal's chief product officer, Hill Ferguson, emphasized PayPal's relationships with merchants and customer service, and the fact that it can work across devices.

"Businesses and consumers don't want to be restricted to a particular device or hardware," he said.


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Review: Apple Watch looks to be another winner

CUPERTINO, Calif. — As computerized wristwatches go, the upcoming Apple Watch looks impressive.

I like that it will come in two sizes, so the watch won't feel giant on smaller hands, as some competing watches do.

I also like that Apple will offer a variety of straps and materials, so fitness buffs can get a strap that's stronger and sweat-proof, while those seeking a fashion accessory can opt for an 18-karat gold edition.

Beyond looks, it's great that the Apple Watch isn't simply adopting the smartphone way of doing things. The operating system, Watch OS, was designed specifically for the watch, and its interface relies heavily on the dial to the right, known as the digital crown. Competing watches tend to emphasize the voice and touch controls found on phones.

Of course, it's premature to conclude that you need an Apple Watch. I had only about 45 minutes with the Apple Watch and other new products announced Tuesday. The watch I was allowed to try on was running in a demonstration mode. It'll take more time with the watch — beyond a controlled environment — to make a solid conclusion.

What I'm seeing so far, however, points to another winner for Apple.

The home screen has all your apps, arranged in rows like a honeycomb. You use the dial to zoom in and choose one. The touch screen lets you slide the honeycomb around to see different portions of your app collection. I find this easier than swiping on a small screen to scroll through pages and pages of apps. With the Apple Watch, you can even rearrange apps so that your favorite ones are toward the middle.

App developers will be able to decide what types of notifications appear on the watch and let you take actions such as replying to messages. That's an improvement over existing smartwatches, which largely replicate the notifications sent to your phone. To be compelling, the watch shouldn't duplicate your phone. It should enhance it. Apple seems to get it.

As for using the dial to zoom in and out, Apple says that improves usability because you're not blocking maps and other content on the screen the way pinching in and out would. That makes sense, though I'll need more time with the watch to assess how well the dial works on its own. With your home screen, for instance, you still need the slide apps around.

Another question mark is what kinds of apps will be available for it.

Apple announced a few useful ones, including the ability to unlock your Starwood hotel room with a tap of your watch. That's easier than pulling out your room key from your wallet. BMW also promises one to help you find your parked car in a crowded lot. If it works, that beats walking around in circles.

Apple does have a good track record in getting software developers to make good apps for its systems. Many apps come to iPhones and iPads first, and some have bonus features unavailable on Android. If that trend continues with the Apple Watch, I have no doubt customers will find more useful things to do with it than the smartwatches already out.

Apple Watch will require an iPhone 5 or later and will have a starting price tag of $349, higher than rival watches. Expect to pay even more for the 18-karat gold edition and other premium models. You'll also have to wait until early next year, as Apple won't have Apple Watch available in time for the holidays.

As for products and services that will be available sooner:

— IPHONE 6 and IPHONE 6 PLUS

Apple's new 4.7-inch iPhone 6 and 5.5-inch iPhone 6 Plus are both larger than the current 4-inch models. They neutralize a key advantage Android phones have had: size.

And Apple managed to make its new phones thinner, with edges that are curved and fit nicely in the hands. Gone is the glass back, reducing the chances of breakage. The back will now be made of aluminum and feel more like an iPad.

To improve one-handed use, both new models will have a feature called reachability. With two light taps of the home screen button, the icons, controls and content on the top half of the screen snap to the bottom, so you can reach them with the same hand. Once you make your selection, everything snaps back to the top.

The iPhone 6 Plus also has new horizontal layouts to take advantage of the larger size.

Of course, apps have long worked either horizontally and vertically. On the Plus, horizontal viewing extends to the home screen, and apps will be able to arrange content in two columns.

When texting, for instance, contacts appear on the left and messages appear on the right. On smaller phones, including the regular iPhone 6, you get one or the other, not both side by side.

It's a small touch, but it shows that larger doesn't necessarily mean making everything bigger. Windows phones also make use of larger screens by squeezing in more content, but with Android phones, text and images just get blown up.

— MOBILE PAYMENTS

Few people use their phones to pay for goods and services at retail stores. That's because it's not difficult to pull out a plastic credit card, however insecure that technology might be. Apple is trying to change that with Apple Pay, which will come to the new iPhones in October and the upcoming Apple Watch when it's out.

Apple improves over existing systems in a few ways:

— Apple already has your credit card information from iTunes, so setting Apple Pay up with your first credit card is easy. To add additional cards, you can either enter the details or snap a photo.

In my brief tests, the phone grabbed my credit card numbers correctly, though I sometimes had to enter my name and expiration date myself because of poor lighting conditions. But grabbing those numbers is a good start, as I'm prone to make typos with 16-digit numbers otherwise.

— Apple uses the phone's fingerprint identification system to authorize purchases. Other wallet apps require passcodes, which can make mobile payments take longer than simply pulling out your credit card.

— Apple stores card information on a secure chip on your device, not on its servers. And it's not even your real card number. Rather, Apple verifies your card information with your bank and then stores an alternative card number.

That way, if a merchant's system gets hacked, only the alternative number is compromised, and that number would require one-time security codes available only with the physical possession of your phone.

— The system works with credit cards issued by a variety of banks, including all three of mine. A payment system called Softcard, formerly known as ISIS, doesn't support any of my three banks. Amazon's Fire phone has a wallet app, too, but it doesn't even do credit cards, which is surprising for a retailer. It works only with gift cards.

Apple Pay's usefulness will be limited until more merchants install the necessarily equipment, but many chains already do and more are coming.


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Jay Carney joins CNN as commentator

NEW YORK — Former White House press secretary Jay Carney is joining CNN as a political commentator.

The network said Wednesday that Carney will start as part of the coverage of his former boss' prime-time speech on how the country will deal with the Islamic state.

Carney resigned in May after spending three and a half years as President Barack Obama's primary spokesman. He was communications director for Vice President Joe Biden from 2009 to 2011 and worked at Time magazine for two decades before that.

Sam Feist, CNN's Washington bureau chief, said Carney's experience in the administration and as a former journalist makes him invaluable for covering the last two years of Obama's presidency and upcoming campaigns.


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Dollar General goes hostile in bid for rival

Dollar General is going hostile with its $9.1 billion bid for Family Dollar after its rival repeatedly rejected previous offers.

The discount chain has commenced an open offering to investors of Family Dollar Stores Inc. for $80 per share in cash. That offer was rejected last week by the company's board, which has already accepted a deal with another discounter, Dollar Tree.

Family Dollar, based in Matthews, North Carolina, has voiced concerns about Dollar General's deal passing antitrust review. In response, Dollar General has said that it is willing to divest up to 1,500 stores if the Federal Trade Commission requires it. The company also is offering to pay a $500 million reverse breakup fee if antitrust hurdles get in the way.

Dollar General's offer makes for a compelling financial argument, Sterne Agee analyst Chuck Grom wrote. He expects the Goodlettsville, Tennessee, company to ultimately win the dollar store war.

Family Dollar Stores Inc. has been exploring a sale amid considerable financial stress and it has shuttered some of its stores and cut prices in an attempt to increase foot traffic. In June, activist investor Carl Icahn urged the company to put itself up for sale.

Family Dollar accepted an $8.5 billion offer from Dollar Tree Inc. a month later. The competing bid includes $59.60 in cash and the equivalent of $14.90 in shares of Dollar Tree for a total of $74.50 for each share held. Family Dollar has backed the bid, saying regulators are less likely to interfere.

There are more similarities, however, between Family Dollar and Dollar General, which stock their shelves with goods that sell for a range of prices. Everything sold at Dollar Tree costs a buck.

Appealing directly to Family Dollar shareholders, Dollar General Chairman and CEO Rick Dreiling said that a sale to his company would provide them with "immediate and certain liquidity for their shares."

"By taking this step, we are providing all Family Dollar shareholders a voice in this process, and we urge them to tender into our offer," Dreiling said in a news release.

Dollar General's offer expires Oct. 8. The latest bid, which was raised from $78.50 per share initially, represents a premium of nearly 32 percent for Family Dollar stock on the day before the Dollar Tree deal was announced in July.

Family Dollar shares slipped four cents to $78.66 in Wednesday morning trading. The stock hit a record high of $80.97 earlier this month.


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Discovery's Zaslav: Sluggish summer TV ratings could affect quarter

Summer ratings were "a little bit soft" at some of the bigger networks owned by Discovery Communications, according to David Zaslav, chief executive of the Silver Spring, Md., owner of Discovery Channel and TLC.

"Our challenge was that in July and August, we were a little soft on ratings," Zaslav said, speaking to investors at a conference organized by Goldman Sachs. "We were coming up against tough comparables." The company's networks were up about 12% this year in terms of ratings, Zaslav said, and " so, up against that 12%, we were a little bit soft."

The executive said various networks - he cited TLC and OWN - were turning in better performance in September, but suggested the July and August results might dampen ratings performance for the company's current quarter. When asked if Discovery overall would be able to maintain what has typically been mid-single-digit percentage ratings growth for the quarter, he responded, "I think we were definitely hurt by the fact that we were slow on our big networks."

The chief executive said advertising seemed to be pacing well, despite the fact that most TV networks experienced a soft "upfront" market, when they try to sell the bulk of their advertising inventory in advance. "The summer months of July and August , really, the advertising market was fine," he said. "We just didn't have enough ratings points to take advantage of it, or we could have overperformed."

Zaslav said Discovery would "take a bet" that demand for so-called "scatter" advertising, or ad inventory sold closer to air date, would offset what ad buyers have described as an upfront market that came with smaller price increases for ad time than in years past. Discovery sold about 49% to 50% of its ad inventory in the upfront, he estimated, compared with as much as 54% in markets when demand is more robust.

Separately, Zaslav said Discovery was moving deliberately when it came to decisions about whether to make much of its content available on subscription-based video-streaming services such as Netflix or Amazon. At present, the company derives "less than one-half of one percent" of its revenue from subscription-based video on demand, he said, and "we feel we should only do that [kind of] deal if we get significant value" for programming. He acknowledged that Discovery's non-fiction and reality-based programming was not as glitzy as something like the celebrated Netflix program "Orange Is The New Black," but said the company's offerings had significant "quality" that was worth a good price.

© 2014 Variety Media, LLC, a subsidiary of Penske Business Media; Distributed by Tribune Content Agency, LLC

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'Brooklyn Nine-Nine' star Terry Crews to voice Waze navigation app

Popular navigation application Waze has added its second celebrity voice option in the United States, tapping "Brooklyn Nine-Nine" actor Terry Crews as a guide.

The partnership leads up to the Fox comedy's season two premiere on September 28. Crews stars as Sgt. Terry Jeffords on the series, opposite Andy Samberg and Andre Braugher.

To ride along with Crews, Waze users can update the app on their mobile phone, select Settings, Sound, and "English (US) - Terry Crews" as their voice language for the GPS navigation. Waze previously partnered with Universal Pictures to add Kevin Hart to its navigation service ahead of last year's "Ride Along" premiere.

Waze boasts more than 50 million worldwide users and is available in more than 30 languages on iOS and Android platform.

© 2014 Variety Media, LLC, a subsidiary of Penske Business Media; Distributed by Tribune Content Agency, LLC
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US stocks mostly lower following 2 days of losses

NEW YORK — U.S. stocks were mostly lower in early trading Wednesday following two days of losses. Worries over the timing of a U.S. rate increase, economic weakness in China and an impending referendum on Scottish independence kept trading subdued.

KEEPING SCORE: The Dow Jones industrial average slipped 11 points, or 0.1 percent, to 17,002 as of 11:14 a.m. Eastern time. The Standard & Poor's 500 index lost a point to 1,987. The Nasdaq composite rose six points, or 0.1 percent, to 4,558.

DOUGHNUT DOLDRUMS: Krispy Kreme Doughnuts fell 81 cents, or 4.6 percent, to $16.80 after reporting earnings that fell short of analysts' forecasts.

EBAY FALLS AGAIN: EBay fell sharply for a second day following Apple's announcement on Tuesday that it is introducing a new mobile-pay system for shoppers. The stock fell $1.65, or 3 percent, to $51.08. Investors see Apple's payment system as a direct competitor to eBay's PayPal division.

GARMIN REBOUNDS: GPS device maker Garmin rose $1.27 to $52.98, a gain of 2.5 percent. That was the biggest increase in the S&P 500 index. The stock fell 3.5 percent on Tuesday after Apple also announced it would begin selling a smartwatch next year. Garmin has heavily invested in watches used by athletes to track their performance.

SECURITY STOCK SURGE: Palo Alto Networks rose $7.09, or 8 percent, to $96.37. The security software maker said it expects revenue to climb to as much as $182 million in its fiscal first quarter. Analysts surveyed by Zacks had expected revenue of $173.2 million.

THE FED: Investors are questioning whether the U.S. Federal Reserve might raise its benchmark interest rate sooner than previously expected. In a paper this week, two San Francisco Fed economists said the public appears to expect a "more accommodative policy" than Fed board members do. The Fed meets next week to discuss possible changes in its monetary policy.

THE QUOTE: "The unwelcome specter of interest rate rises hangs over markets," said Chris Beauchamp, market analyst at IG.

EUROPEAN STOCKS FLAT: France's CAC-40 and Britain's FTSE 100 slipped 0.1 percent each. Germany's DAX fell 0.3 percent.

CHINA'S STRUGGLE: Investors are keeping an eye on China amid signs of slumping economic growth. Manufacturing growth slowed in August and imports unexpectedly shrank by 2.4 percent.

ENERGY AND BONDS: Benchmark U.S. crude oil fell $1.26, or 1.4 percent, to $91.49 a barrel on the New York Mercantile Exchange. Traders are expecting ample supplies and weak demand for oil. Bond prices fell. The yield on the 10-year Treasury note rose to 2.52 percent from 2.50 percent on Tuesday.


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